PRINCIPLES OF MARKETING (BUS220 (UG08))

Term: Fall Semester 2008 (UNDG)

Faculty

	DON(Brad) BRADLEY CALLShow MyInfo popup for DON(Brad) BRADLEY CALL
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	Office hours: 8:00 AM to 5:00 PM

Schedule

Tue, 5:00 PM - 8:59 PM (8/25/2008 - 12/20/2008) Location: SCC (Learning Center 132 - Not Reported)

Description

Marketing concepts in the areas of retailing and wholesaling. Special emphasis is given to consumer needs and the relationship of the consumer with the marketing system as a whole. Distribution methods, costs, pricing, buying habits, and motivation are covered. Three lecture.