PRINCIPLES OF MARKETING (BUS220 (UG07))

Term: Summer II (July) 2008 (UNDG)

Faculty

	LINDA R NOBLESShow MyInfo popup for LINDA R NOBLES
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Schedule

Mon-Tue-Wed-Thu, 5:30 PM - 9:29 PM (7/1/2008 - 7/28/2008) Location: WMC (Learning Center 135 - Not Reported)

Description

Marketing concepts in the areas of retailing and wholesaling. Special emphasis is given to consumer needs and the relationship of the consumer with the marketing system as a whole. Distribution methods, costs, pricing, buying habits, and motivation are covered. Three lecture.