PRINCIPLES OF MARKETING (BUS220 (UG23))

Term: Fall Semester 2023 (UNDG)

Faculty

	ANDREA PENAShow MyInfo popup for ANDREA PENA
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Schedule

Mon-Tue-Wed-Thu, 8:30 AM - 9:25 AM (8/8/2023 - 12/21/2023) Location: SPE (Round Valley HS - Stand Alone (In Person))

Description

Marketing concepts in the areas of retailing and wholesaling. Special emphasis is given to consumer needs and the relationship of the consumer with the marketing system as a whole. Distribution methods, costs, pricing, buying habits and motivation are covered. Three lecture.