PRINCIPLES OF MARKETING (BUS220 (UG07))

Term: Spring Semester 2008 (UNDG)

Faculty

	STEPHANIE MARIE HOLLIDAYShow MyInfo popup for STEPHANIE MARIE HOLLIDAY
	sholliday@mail.npc.edu
	Office hours: Monday 7:30 AM to 4:30 PM Tuesday 7:30 AM to 4:30 PM Tuesday 5:00 PM to 9:00 PM Wednesday 7:30 AM to 4:30 PM Thursday 7:30 AM to 4:30 PM Friday 7:30 AM to 12:00 PM

Schedule

Tue, 5:00 PM - 8:59 PM (1/14/2008 - 5/17/2008) Location: WRV (Center 109 - Not Reported)

Description

Marketing concepts in the areas of retailing and wholesaling. Special emphasis is given to consumer needs and the relationship of the consumer with the marketing system as a whole. Distribution methods, costs, pricing, buying habits, and motivation are covered. Three lecture.