PRINCIPLES OF MARKETING (BUS220 (UG07))

Term: Fall Semester 2007 (UNDG)

Faculty

	STEPHANIE LYNNShow MyInfo popup for STEPHANIE LYNN
	Email address is hidden, click here to email

Schedule

Wed, 5:00 PM - 8:59 PM (8/20/2007 - 12/15/2007) Location: SCC (Learning Center 132 - Not Reported)

Description

Marketing concepts in the areas of retailing and wholesaling. Special emphasis is given to consumer needs and the relationship of the consumer with the marketing system as a whole. Distribution methods, costs, pricing, buying habits, and motivation are covered. Three lecture.