PRINCIPLES OF RETAIL MANAGEMENT (BUS215 (UG14))

Term: Fall Semester 2014 (UNDG)

Faculty

	CLOVER BAUMShow MyInfo popup for CLOVER BAUM
	clover.baum@npc.edu
	Office hours: Monday 12:00 AM to 8:30 PM

Schedule

Wed, 5:00 PM - 7:59 PM (8/18/2014 - 12/6/2014) Location: SPE (Center 129 - Not Reported)

Description

Provides a strategic decision-making approach illustrating how retailers plan for, and adapt to, today's changing and complex retail environment. Topics include target markets, retailing strategies, competitive analysis and merchandising. Three lecture.