PRINCIPLES OF RETAIL MANAGEMENT (BUS215 (UG13))

Term: Fall Semester 2013 (UNDG)

Faculty

	THOMAS W NAGLE JuniorShow MyInfo popup for THOMAS W NAGLE Junior
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Schedule

Wed, 12:30 PM - 4:29 PM (8/19/2013 - 12/9/2013) Location: PDC (Nizhoni Learning Center 141 - Not Reported)

Description

Provides a strategic decision-making approach illustrating how retailers plan for, and adapt to, today's changing and complex retail environment. Topics include target markets, retailing strategies, competitive analysis and merchandising. Three lecture.